© 2019 by Allie Illuminates. All rights reserved. 

website content

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Old Growth Cellars

 

This winery in south Eureka has amazing wine and even more amazing people running the show. Bob and Jim approached me to help them create a more cohesive brand strategy and update their website. In addition to creating their website, I also helped optimize their online presence. 

Tom Rodrigues Studio

 

I had a blast helping Tom, a jack-of-all-trades artist and winemaker develop a website highlighting his 50-year career as an artist, capturing the passion and stories behind his work. 

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Classically Humboldt

 

It was an honor to help Julie Fulkerson create a user-friendly website to showcase all of the classical music events happening throughout Humboldt County. From research to design to content creation, I helped make Julie's vision a reality!

content marketing

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Workforce Weekend

 

I collaborated with Susan Seaman at the AEDC to develop website content & a marketing strategy for Workforce Weekend, an initiative to help connect Humboldt employers and job seekers. Between radio ads, targeted Facebook ads and even a job fair, I helped spread the word about this community resource!

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Insight Solutions

 

Debi Douma-Herren is a business coach who offers customized HR solutions. I helped her develop a cohesive brand identity, with a variety of marketing content including a bio, key messaging and style guide, and a resource to attract high-level corporate leaders. 

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Trinidad Bay Art & Music Festival

 

I helped organize and promote the second annual Trinidad Bay Art & Music Festival. My role included communicating with sponsors, designing ads and printed marketing material, developing an email campaign, and more.  

resources

Allie Illuminated

Reflect & Envision Workbook

 

This one's near and dear to my heart. I designed and created a resource to help people intentionally process the previous year and set wholehearted goals for the coming year. 

Universities.com

Counseling Psychology Guide

 

I've always been intrigued by the career of counseling and had fun doing this project. This piece showcases my ability to do in-depth research and write highly effective SEO copy; it gained over 4,000 shares on social media!

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Jackie Gartman

 Lead Magnet

 

Jackie Gartman is a life coach who is passionate about helping women live with confidence. I helped design and create a lead magnet "8 Ways to Boost Confidence and Overcome Self Doubt" as a free resource on her website to grow her email list. I also developed a social media campaign to promote the resource.

original content

I've partnered with a variety of clients in an array of fields including Chamber of Commerce, marketing agencies, soloprenuers, nonprofits, small businesses, and larger corporations. Most of the work I do in this arena is ghostwriting, so while I can't share specific links in a public way, here are some of types of projects I can help you with:

  • bios
  • brand identity
  • blog posts
  • brochures & flyers
  • email campaigns
  • eBooks 
  • newsletters
  • press releases
  • social media strategy
  • website content
  • Wix web design
  • video scripts & storyboarding

Regardless of the field or subject matter, the art of what I do lies in revealing the story that's already there and crafting words distinct to that organization's brand. I'd be more than happy to share some additional work I've done if that would be helpful! Just let me know what you'd like to see.